4 ms·

I'm not into FB/IG, but I'm curious why this was launched as 'an Instagram App', rather than 'by Facebook' or 'by Meta' or something similar?

mrfox321 3y ago
Because "Instagram is cool" Joking aside, this is a branding decision.
justahuman74 3y ago
Instagram's brand name is much less tarnished than fb/meta.
doctoboggan 3y ago
I suspect it's because instagram is their brand with the most positive perceptions. FB is seen as old and meta is all about the metaverse.
deleted 3y ago
[deleted]
cmeacham98 3y ago
Simple: Facebook and Meta have garbage reputation compared to Instagram brand. The public associates Facebook/Meta with excessive data collection, overhyped VR, intrusive tracking, etc. That association is much weaker with Instagram.
- LeoNatan25 3y ago
  Funnily enough, I scrolled to the "Data Linked to You" section and was not disappointed.
  - cmeacham98 3y ago
    To be clear, I'm not saying that Instagram actually is any better than Meta/Facebook - but that their public perception isn't as disasterously tainted.
    - LeoNatan25 3y ago
      It's interesting. In media, Instagram is often portrayed as a device for young teens to feel insecure about themselves, leading to suicides and depressions, and the lack of any meaningful intervention by Meta/Instagram. Is that really a better public perception than privacy violations? Realistically looking at this, I doubt they'd get much of the Mastodon crowd, which is, grossly exaggerating, mostly tech and LGBTQ. So what remains is "normal" people who care about "normal" topics. I doubt these people care much about privacy (most of them are already on FB and Instagram).
  - Arn_Thor 3y ago
    Everything but your DNA, and if they could ask for that I’m sure they would
    - FridgeSeal 3y ago
      They wouldn’t need to ask for it, they’d just buy one of those diy-gene-test/family-history companies.
      - Arn_Thor 3y ago
        But that’s spending money. Easier if users give it away for free without a second’s thought
      - iopq 3y ago
        10% off if you use your IG handle
fhrow4484 3y ago
Seems like the Instagram handle will be the Threads handle. IG, like Twitter rely on the handle concept, whereas Facebook never really did in the same manner.
- wilg 3y ago
  Yes, this is the answer for sure. You can get a good username on it, because you have one on Instagram. That's a big deal for a lot of people, I think.
  - dawnerd 3y ago
    Also makes verification mean a lot more
threeseed 3y ago
Because Twitter is a pseudo-anonymous service similar to Instagram unlike Facebook. Also it uses the Instagram infrastructure e.g. auth and design language.
mattl 3y ago
It uses the existing Instagram user database. No need to get a new username.
- markdown 3y ago
  What a shame. The biggest benefit of being an early adopter is reserving a username you've used for years or decades on other platforms.
  - mattl 3y ago
    You had that chance when Instagram launched I guess? I missed out but got my domain name instead
squokko 3y ago
"Instagram" and "WhatsApp" are their brands that have positive perception. "Facebook," "Meta," and "Mark Zuckerberg" have negative perception.
dbbk 3y ago
The following social graph of Instagram is much more skewed toward celebrities than on Facebook I’m guessing
astrange 3y ago
On Instagram your social graph is already about following people you don't know. On Facebook your experience is mainly your grandmother trying to write messages to you by typing them into any random thread or text box she sees.

mrfox321 3y ago

Because "Instagram is cool" Joking aside, this is a branding decision.

justahuman74 3y ago

Instagram's brand name is much less tarnished than fb/meta.

doctoboggan 3y ago

I suspect it's because instagram is their brand with the most positive perceptions. FB is seen as old and meta is all about the metaverse.

deleted 3y ago

[deleted]

cmeacham98 3y ago

Simple: Facebook and Meta have garbage reputation compared to Instagram brand. The public associates Facebook/Meta with excessive data collection, overhyped VR, intrusive tracking, etc. That association is much weaker with Instagram.

LeoNatan25 3y ago
Funnily enough, I scrolled to the "Data Linked to You" section and was not disappointed.
- cmeacham98 3y ago
  To be clear, I'm not saying that Instagram actually is any better than Meta/Facebook - but that their public perception isn't as disasterously tainted.
  - LeoNatan25 3y ago
    It's interesting. In media, Instagram is often portrayed as a device for young teens to feel insecure about themselves, leading to suicides and depressions, and the lack of any meaningful intervention by Meta/Instagram. Is that really a better public perception than privacy violations? Realistically looking at this, I doubt they'd get much of the Mastodon crowd, which is, grossly exaggerating, mostly tech and LGBTQ. So what remains is "normal" people who care about "normal" topics. I doubt these people care much about privacy (most of them are already on FB and Instagram).
- Arn_Thor 3y ago
  Everything but your DNA, and if they could ask for that I’m sure they would
  - FridgeSeal 3y ago
    They wouldn’t need to ask for it, they’d just buy one of those diy-gene-test/family-history companies.
    - Arn_Thor 3y ago
      But that’s spending money. Easier if users give it away for free without a second’s thought
    - iopq 3y ago
      10% off if you use your IG handle

fhrow4484 3y ago

Seems like the Instagram handle will be the Threads handle. IG, like Twitter rely on the handle concept, whereas Facebook never really did in the same manner.

wilg 3y ago
Yes, this is the answer for sure. You can get a good username on it, because you have one on Instagram. That's a big deal for a lot of people, I think.
- dawnerd 3y ago
  Also makes verification mean a lot more

threeseed 3y ago

Because Twitter is a pseudo-anonymous service similar to Instagram unlike Facebook. Also it uses the Instagram infrastructure e.g. auth and design language.

mattl 3y ago

It uses the existing Instagram user database. No need to get a new username.

markdown 3y ago
What a shame. The biggest benefit of being an early adopter is reserving a username you've used for years or decades on other platforms.
- mattl 3y ago
  You had that chance when Instagram launched I guess? I missed out but got my domain name instead

squokko 3y ago

"Instagram" and "WhatsApp" are their brands that have positive perception. "Facebook," "Meta," and "Mark Zuckerberg" have negative perception.

dbbk 3y ago

The following social graph of Instagram is much more skewed toward celebrities than on Facebook I’m guessing

astrange 3y ago

On Instagram your social graph is already about following people you don't know. On Facebook your experience is mainly your grandmother trying to write messages to you by typing them into any random thread or text box she sees.