This is far too cynical. Firstly, DNS is mostly irrelevant to hyperlinks, it's been a long time since everyone fought over getting "the right .com name". With

This is far too cynical. Firstly, DNS is mostly irrelevant to hyperlinks, it's been a long time since everyone fought over getting "the right .com name". With a proliferation of TLDs, is this is really even a big deal? The web is still there as the foundation and glue. It's not dead, it's used all the time for eCommerce, support, documentation, research, forums, and most importantly for universal interoperability across whatever "silos" are out there. URI, HTTP, MIME, HTML, and JavaScript are literally the glue that holds even the silos together, or allows our myriad devices to interoperate with them. How else did TikTok take off? Hyperlinks! There's no central hierarchy , the network effects of the web won out. I think the issue people have is they confuse network effects with even distribution. But that's never been the case: think of the countryside Vs cities. Network effects often lead to huge clusters. Even peek web circa 2012 had Google Reader as the ultimate blog aggregation experience. All the architecture and tech of the web is sitting there ready to be used. It's up to software creators to make decentralized software people actually want to use.