IMO he’s talking about innovation and creation as “great work”. Sure there’s vast numbers of people doing great work that isn’t innovation and creation. You’r

IMO he’s talking about innovation and creation as “great work”. Sure there’s vast numbers of people doing great work that isn’t innovation and creation. You’re dismissing the insights here too quickly if you’re just wanting to find fault with the intersection of the term “great work” with all the people in the world doing all sorts of different types of great work. This is about creation and innovation as great work.