My primary heuristic for finding startup ideas is coming across problems in my own daily life. As long as the problem exists, and I'm passionate about it, the o

My primary heuristic for finding startup ideas is coming across problems in my own daily life. As long as the problem exists, and I'm passionate about it, the only thing that will change is the solution. That's exactly why it's so dangerous to be passionate about solutions. There are other ways to come up with ideas, but for me the only thing interesting is solving problems I see with my own eyes. I know there are very good companies built in different ways though.