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They were losing the battle for the design software market, so they bought the competition. The less innovative company bought the more innovative company. Of c
by karaterobot 3y ago
They were losing the battle for the design software market, so they bought the competition. The less innovative company bought the more innovative company. Of course it would reduce innovation.
- rvense 3y agoThey did this before with at least Aldus and Macromedia.
- firecall 3y agoalthough they genuinely killed Quark Xpress by making a better product with Indesign. Whilst Quark totally dropped the ball and failed to innovate and update for modern MacOS. Quark had as good as a 100% of the market before InDesign came along.
- danielmarkbruce 3y agoSome people argue this acquisition opens the door for a new company to make another, newer, better version of Figma because Adobe could screw it up. Ie, they are driving innovation by killing the leader.