Let's ignore the mature US market for a second. In developing countries, it's a prerequisite to have iPhones if you want to be viewed as high class. Period. Bu

Let's ignore the mature US market for a second. In developing countries, it's a prerequisite to have iPhones if you want to be viewed as high class. Period. But iPhone penetration is very low in these countries. This means there's only one way to go for Apple in these countries; up. Apple's brand is incredible around the world.