5 ms·
This is incredible given some of the listings. The fact one of the pictures is the house on literal fire, coupled with this context, goes to show that some peop
by junon 3y ago
This is incredible given some of the listings. The fact one of the pictures is the house on literal fire, coupled with this context, goes to show that some people really don't belong anywhere in marketing or sales.
- notahacker 3y agoThe worst ones aren't the funny ones where the homeowners have terrible taste, or the one on fire which was brilliant marketing for a home nobody was going to buy under the assumption it hadn't been on fire. The worst ones are the subtly bad ones that just manage to make perfectly adequate rooms look much dingier or more cramped than they actually are because they settled for the first cheap snap they could manage without caring at all about the lack of lighting and didn't even move stuff like clothes drying racks that fill up floor area. There's a particular flat I might actually consider buying that's on the market for a third less than the identical flat upstairs for over a year without selling. One of those listings has a "view" photo that shows extensive river estuary views on a sunny day. The other has the basically identical view on a day so wet and grey all you can see is the road and warehouse roofs.
- Obscurity4340 3y agoReminds me of Dennis Reynolds from Sunny trying to unload his "amphibious" land-to-sea engineered Range Rover in the river on an unwitting buyer
- afavour 3y agoWhen I see something like that I just assume the realtor knows they’ve been handed a dud listing and is expending as little effort on it as they possibly can.
- dreen 3y agoAnd it got sold! I happen to remember this https://www.bbc.com/news/world-us-canada-64389615 https://www.bbc.com/news/world-us-canada-64389615 I suppose leading with a picture of it actually on fire is better than a post or pre fire photo.
- pessimizer 3y agoProperty in Franklin, Tennessee is obscenely expensive, for no good reason.
- meshaneian 3y agoHow did they not say "fire sale"??
- TheHappyOddish 3y ago> The pair - natives of North Manchester in the United Kingdom who now live in Houston, Texas with their three children - had been searching for homes near Nashville, Tennessee when they came across the property. Why is the BBC clarifying what country Manchester is in but omitting where Tennessee is? Very strange for a British publication.
- js2 3y agoLife imitates art: https://www.youtube.com/watch?v=WFwS_Dqd-IU https://www.youtube.com/watch?v=WFwS_Dqd-IU (Scene from Synecdoche, New York.)
- zirgs 3y agoOf course it got sold. The seller was completely honest about the condition of the property.
- LanceH 3y agoYou're going to have to disclose the fire. May as well use it to get lots of people looking if you're confident in the rebuild. I do like imagining trying to sell it during the fire based on apparent damage done and the perceived capabilities of the fire dept. in stopping it.
- B1FF_PSUVM 3y agoThe Crassus approach? https://imperiumromanum.pl/en/curiosities/crassus-fire-brigade/ https://imperiumromanum.pl/en/curiosities/crassus-fire-briga...
- brandall10 3y agoRE: the fire, problem properties are actually a hot market... flippers love those. In reality that's a fantastic photo for marketing purposes.
- lelandfe 3y ago“Motivated seller”
- Fatnino 3y agoFiresale
- fallinghawks 3y agoHot market indeed
- 8ytecoder 3y agoIt’s a great excuse and the price is usually right to rebuild to your taste. Almost all new construction happens in areas that are newly developed. It’s cheaper to rebuild these houses than to tear down one that’s sold for a price that includes the structure.
- stef25 3y agoIsn't the damage from the fire trucks' water worse than the fire damage ? It's like the whole house going through a very long car wash. Wood, electricity must be wrecked.
- jandrese 3y agoIf you were planning to gut the place to flip it anyway this is not a problem.
- rootusrootus 3y agoThat much damage means it's getting gutted to the structure to be repaired anyway. And wood is pretty much impervious to water, especially a one-time thing like a drenching from a fire truck. We build houses in pouring rain all the time, it's not a big deal. Sometimes it adds a week or so to the build time, but frequently it has no effect at all.
- intrasight 3y agoNot exactly the same but close. There was a listing a couple blocks away from my current house. Nice brick colonial. Listing said "completely renovated". The exterior had been painted. In zillow, you can click a "see it in Street View which I did. The image was of a house gutted by a fire. I remember thinking "how could the listing agent not notice that?" and then "Perhaps there's nothing they can do in Zillow to turn off that feature". Well, the following week the Street View images had been updated. Which resulted in me wondering if there's a special Google hotline to request a driveby.
- jhony1104 3y agoA youtube video from the buyer: https://www.youtube.com/watch?v=bbbwv-ZbXDk https://www.youtube.com/watch?v=bbbwv-ZbXDk
- xyst 3y agoI don’t know what compels people to live in these McMansions. Perceived status? Second vacation home? Fuck you money? American lifestyle is so wasteful. It’s disgusting. Climate change is impacting everyone and these rich assholes continue to waste resources on shit like this.
- slim 3y agoThe guy will pump the mansion and sell it for $5M in 3 years
- djbusby 3y agoThere is no near-term direct consequences for their choices. The feedback loop is too long. Not sure how to solve for that.
- pcdoodle 3y agoI agree that it's wasteful but let's leave "climate change" out of it and call it what it really is: ecological load.
- HeyLaughingBoy 3y agoMaybe they just like them? There's no accounting for taste.
- deleted 3y ago[deleted]
- Domenic_S 3y agoYou don't know what a McMansion is. This place is an actual mansion.
- 3y ago
- AnIdiotOnTheNet 3y ago> The fact one of the pictures is the house on literal fire, coupled with this context, goes to show that some people really don't belong anywhere in marketing or sales. Namely, honest people who aren't total shitbags always trying to put one over on their fellow human beings for profit.
- soperj 3y agohttps://terriblerealestateagentphotos.com/post/707362335840403456 https://terriblerealestateagentphotos.com/post/7073623358404... For anyone else who wanted to see that one specifically.
- avalys 3y agoNah, whoever chose that photo knew exactly what they were doing - they chose a photo that will appeal to their target market, which is people looking to get deal on buying a house that they will repair and flip for a profit. The picture simultaneously shows that it is a nice, stately house, and also that it suffered significant damage which it needs to be repaired. It's the perfect choice. There is zero chance that anyone in the market for a house in general would choose to buy this one, so there's no point in choosing a pretty picture which hides the damage. You'd just be wasting your time and that of your potential customers.
- rootusrootus 3y agoIIRC that's not a flip house. That's in a wealthy, desirable area and what is really being sold is the land. It's not nearly affordable enough to make flipping a good business plan.
- itronitron 3y agoThat's just flipping for wealthy people.
- mcpeepants 3y agoThis was my initial impression to, but up-thread there’s a link to an article about the buyers. Tl;dr they are wealthy, wanted a house in the area, and are “super stoked” to rebuild it and live there forever.
- brandall10 3y agoWell that's the other target market, those who buy it for the land to build a custom home. In both cases, the marketing was correct. It's sorta a miss for the article author to not understand that.
- raincole 3y ago> goes to show that some people really don't belong anywhere in marketing or sales. Yes, for example, people who think it's a bad idea to show a picture of that house on fire. You can't hide the fact it's burned before. It would be illegal. Making it clear so the potential clients think it's cheap is your best chance.