The marketing boys surely are hiding some causality mixups to drive their department budgets. I mean if I Google a brand store the first result is usually and

The marketing boys surely are hiding some causality mixups to drive their department budgets. I mean if I Google a brand store the first result is usually and ad for the store and the next the store. If they measure the revenue from adclickers they hugely overestimate the value of the ad since the clickers where going there in the first place. It is probably a complicit SC between Google and marketing folks. They are pimping their PowerPoints.