I think you would need to focus on a particular kind of buyer given how many options for this already exist. Perhaps you are the one stop shop for the new to c

I think you would need to focus on a particular kind of buyer given how many options for this already exist. Perhaps you are the one stop shop for the new to car ownership Gen Z, who didn't bother with dealing with a car until their job called them back to the office. They don't know what they need, what it will cost, where to get insurance, or how to avoid getting ripped off. A friend is currently going through this and finding it extremely stressful, as it was only a year ago that she even bothered to get her license as she didn't need a car until now. Maybe you focus on the car buying experience for people who don't have great social skills to negotiate effectively and prefer not to deal with pushy salespeople (such as myself). Maybe you are the best place to buy a car for the financially minded. You can give them an all in price for the car, including insurance, estimated fuel costs, gas, estimated repairs, subsidy availability, etc. You would approach all of these users very differently.