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Advertising is manipulation. The advertisers are literally trying to convince you to buy something you didn’t want to buy. They use every psychological trick av
by more_corn 3y ago
Advertising is manipulation. The advertisers are literally trying to convince you to buy something you didn’t want to buy. They use every psychological trick available to overcome your resistance.
By this rationale you should also feel obligated to buy everything that everyone advertises to you, since they paid for the ad specifically to get you to buy.
- muzani 3y agoDon't overthink it lol. You're only obligated to ignore the ads. The company gets its ad money. Advertisers paying for views pay for views. There are models where they pay per download and pay per purchase, but as long as they're not doing that, you're not obligated to do those things.
- sircastor 3y agoMy favorite analogy here goes back to TV days - where according to this model you're obligated to leave the sound up during the commercial, and remain focused on the screen. Want a snack or to use the bathroom? You owe us your attention.
- muzani 3y agoNo, you don't need to pay with attention either. The ad pays out when the ad is displayed. If you stop the playing of the ad, they don't get paid. If you leave the TV on and go to the bathroom, or even if you change the channel, the TV station still gets paid. You don't owe the advertiser anything unless they're paying you directly. You owe the content creator (a youtube channel) and the content distributor (youtube). The advertisers are aware of this and it's calculated into their rates. If it's an attentive view, the rates are much, much higher.
- t0bia_s 3y agoFor me, advertising is basically proof that product is not good enough to be sold by its quality. Good product is ad by itself.