I don't think it's that simple. Ads emerged because people couldn't connect their wallets to the Internet. It's a different situation today, but it's still the

I don't think it's that simple. Ads emerged because people couldn't connect their wallets to the Internet. It's a different situation today, but it's still there. Especially teenagers. I would pay $1 for a newspaper easily, but I would never pay for online news. Maybe if it charged me 8 cents and only needed a thumbprint to pay, I would. Maybe if there was a comic section, I would. We had a business which was basically media ecommerce. Instead of making a site about football and selling ads related to footbl fans, we'd sell shoes. We'd make recipe apps then sell hard to find ingredients. This worked great. It made money. Good profit margin. But 80% of the work became logistics. We ended up outsourcing content creation and then became a logistics company.