Some platforms seem to require a large amount of effort to ship on by design (iOS being an obvious example), but if by the "web" you mean client side (server-si

Some platforms seem to require a large amount of effort to ship on by design (iOS being an obvious example), but if by the "web" you mean client side (server-side I agree is easier, but at some level any system where most of the work is done remotely/outside user control is easier to work with than one where users have control), then the web has its own issues with shipping software (e.g. bundlers, API support), and lacks support for really digging into the device/platform (for good reasons). Depending on who you're targeting (in terms of both users and developers), the web may or may not be easier than "native" (e.g. R solves problems for users that the JS ecosystem can't solve).