They do now. However, iPhone sales through cell phone companies didn't start until 2007 when Apple teamed up with AT&T. A lot of their success with the iPhone s

They do now. However, iPhone sales through cell phone companies didn't start until 2007 when Apple teamed up with AT&T. A lot of their success with the iPhone started with how people experienced their products through their stores. Saying that their stores did not contribute to the success of the company would be absurd.