4 ms·

To give you an idea what I see every time I checkout, https://imgur.com/a/6PcJLFY https://imgur.com/a/6PcJLFY

93po 3y ago
Wow I looked at this for a solid 10 seconds before seeing the "no thanks" and that was even with your bright red arrow pointing at it. The must have user tested this to hell to find the absolute perfect combination of design elements
- pwg 3y ago
  This is the "trick you into signing up" page that is inserted if you are not currently a prime member. I've been clicking the "no-thanks" link for years -- as I've never signed up for, nor ever wanted to sign up for, amazon prime. But, as I know it is going to show up, I'm not surprised by it in the least, and I know where to go to get past it without accidentally signing up for prime. Maybe the FCC complaint might finally make this nice dark pattern example finally go away.
  - registeredcorn 3y ago
    If I remember correctly, they've also moved around the "No thanks" over the years. I seem to remember the "No thanks" option being below the "Enjoy Prime for FREE for blah ..." area a while back. I could swear the prompt changes sometimes between this more standard screenshot above, and some weird pitch geared specifically towards college students, where the "No thanks" option is considerably harder to see. I was trying to reproduce the prompt that I was thinking of and found an equally obnoxious prompt: https://i.imgur.com/8HNjFHl.png https://i.imgur.com/8HNjFHl.png If you accidentally click on prime, you are shown this https://i.imgur.com/hL60GFc.png https://i.imgur.com/hL60GFc.png Which makes it seem like you can't even remove the "free" Prime trial, unless you look extremely closely. Alternatively, if you do click on free shipping, but not on Prime free shipping, you get a popup showing this https://i.imgur.com/AHX2KNg.png https://i.imgur.com/AHX2KNg.png Which defaults to trying to steal any gift card balance you have in order to pay for Prime. I knew that Amazon was awful, but it's really gotten so far out of hand that it's surprising they haven't had the sort of legal trouble Microsoft had back in '98.
vngzs 3y ago
Thank you for sharing this! This is super egregious and should be in the article.
asah 3y ago
lol, SaaS pricing pages have entered the chat (even harder to find the free option)

93po 3y ago

Wow I looked at this for a solid 10 seconds before seeing the "no thanks" and that was even with your bright red arrow pointing at it. The must have user tested this to hell to find the absolute perfect combination of design elements

pwg 3y ago
This is the "trick you into signing up" page that is inserted if you are not currently a prime member. I've been clicking the "no-thanks" link for years -- as I've never signed up for, nor ever wanted to sign up for, amazon prime. But, as I know it is going to show up, I'm not surprised by it in the least, and I know where to go to get past it without accidentally signing up for prime. Maybe the FCC complaint might finally make this nice dark pattern example finally go away.
- registeredcorn 3y ago
  If I remember correctly, they've also moved around the "No thanks" over the years. I seem to remember the "No thanks" option being below the "Enjoy Prime for FREE for blah ..." area a while back. I could swear the prompt changes sometimes between this more standard screenshot above, and some weird pitch geared specifically towards college students, where the "No thanks" option is considerably harder to see. I was trying to reproduce the prompt that I was thinking of and found an equally obnoxious prompt: https://i.imgur.com/8HNjFHl.png https://i.imgur.com/8HNjFHl.png If you accidentally click on prime, you are shown this https://i.imgur.com/hL60GFc.png https://i.imgur.com/hL60GFc.png Which makes it seem like you can't even remove the "free" Prime trial, unless you look extremely closely. Alternatively, if you do click on free shipping, but not on Prime free shipping, you get a popup showing this https://i.imgur.com/AHX2KNg.png https://i.imgur.com/AHX2KNg.png Which defaults to trying to steal any gift card balance you have in order to pay for Prime. I knew that Amazon was awful, but it's really gotten so far out of hand that it's surprising they haven't had the sort of legal trouble Microsoft had back in '98.

vngzs 3y ago

Thank you for sharing this! This is super egregious and should be in the article.

asah 3y ago

lol, SaaS pricing pages have entered the chat (even harder to find the free option)