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Advertisers have always had ways to block likes and dislikes. The problem was that dislike counts were abused by people driving dislikes on videos for inauthent
by yafbum 3y ago
Advertisers have always had ways to block likes and dislikes. The problem was that dislike counts were abused by people driving dislikes on videos for inauthentic reasons (YouTuber supports cause X, we disagree with X, therefore let's all go dislike all of this YouTuber's videos). https://en.wikipedia.org/wiki/Vote_brigading https://en.wikipedia.org/wiki/Vote_brigading
Removing public dislike counts takes a good amount of wind out of such campaigns