I don't know that I'd call it kafka-esque but I think they make a good point about friction - the signup process also includes learning about this new thing, wh

I don't know that I'd call it kafka-esque but I think they make a good point about friction - the signup process also includes learning about this new thing, which is going to throw people. Especially, I think, because there is a gulf between what the service intends to be and what people want it to be.