This is par for the course for any company, especially an internet-based company. I mean, all of the sites that were popular in the early 2000's are essentially

This is par for the course for any company, especially an internet-based company. I mean, all of the sites that were popular in the early 2000's are essentially dead now. The same will happen with all of the sites that are popular now. Twitter, Reddit, Facebook, etc, all survived so long because of how dirt cheap money was in 2010-2021. Now, these sites that prioritized growth above profit are having to do an about face and prioritize profit. More aggressive ad tracking, once exclusive features being available for anyone to buy, once standard features locked behind a paywall. Web 1.0 "failed" because businesses couldn't make money on the internet. So the companies locked down their ecosystems and brought us to web 2.0. Which is now failing because they still couldn't find out how to make enough money on the internet. Web 3.0 isn't looking so positive either. Crypto is a verified dud to the average user. Decentralization has some good ideas and I'd be happy to see how that grows, but that still begs the question of how do you make money? Individually ran servers can be expensive, especially if that instance begins to see a lot of traffic. So either we do the same-old, same-old and try to push ads (which I doubt server owners would be happy with and would flee the platform), or put the entire front-end app accessing ActivityPub/etc. behind a paywall. I really don't see a way that the internet will be able to continue on in it's current iteration with silo'd for-profit companies controlling 95% of the web. I truly believe we'll be moving into an age in the next decade or two of individual intranets. We'd all have our own little world of an internet where we can communicate and interact with our friends, family, individuals we invite into our server. Then access the wider web when necessary to connect with other companies/work servers/etc.