6 ms·

This has been known for quite a while and can be used for arbitrary HTML elements with some CSS hacks. I'm suprised no "super bright" advertisements have shown

by fifafu 3y ago

This has been known for quite a while and can be used for arbitrary HTML elements with some CSS hacks. I'm suprised no "super bright" advertisements have shown up so far. https://kidi.ng/wanna-see-a-whiter-white/ https://kidi.ng/wanna-see-a-whiter-white/ (Safari only) On macOS you can use apps like BetterDisplay, Vivid or BetterTouchTool to enable that HDR mode for the whole display, which makes it significantly easier to work outside. On iOS there is "Vivid Browser" - a browser that enables the HDR mode for the whole screen.

jannes 3y ago
I think many people learned this today. "Known to you" might not be the same as "known to everybody else" :)
- fifafu 3y ago
  Yep! It's just me wondering why the advertising industry hasn't picked up on this, given that they are usually fast to exploit any possible browser feature/quirk to push their advertisements.
  - jannes 3y ago
    Probably Safari users aren't their top priority right now (after all the anti-tracking features that Apple added).
    - fifafu 3y ago
      I'd assume iOS is still one the most important markets for advertisers
      - 411111111111111 3y ago
        That'd heavily depend on the target audience, safari's market share is tiny if it's global. It should be pretty high if the target audience is US only and mainly the higher income brackets, however.
        alwillis 3y ago
        2+ billion devices is not nothing.
        411111111111111 3y ago
        Nobody said it's numerically few devices. It's just a question of percentages, do you really want to implement something that increases the brightness of your advertisement on 2-5% of your global impressions? Entirely different story if your advertisement is a high margin product sold on the american market, especially if it's appealing to teenagers/young adults. That'd probably be over 50% of impressions, though that's just me guessing the number.
        llm_nerd 3y ago
        In the US (and many other countries) the iPhone dominates every demographic except I guess the very poor? The whole "teenagers" thing has never been true. Grandma has an iPhone. However worldwide Safari accounts for over 30%+ of mobile device impressions. That is an absolutely enormous market. It tends to be the market with the most cash in almost all markets (I'm not trying to be a booster or start some mobile platform war, and yes Samsung devices are super expensive as well, but demographically you can go to almost any country -- Japan, Russia, India, Brazil, just about everywhere, and the top n% are dominated by iPhones). If advertisers aren't exploiting it it's either ignorance, or more likely that the dominant ad networks know it will get the ads flagged as abusive and Apple will drop the hammer.
        411111111111111 3y ago
        The discussion was about global ad impressions, which include desktop use and exclude devices with working adblockers. Why are you suddenly quoting exaggerated mobile phone market share numbers in such a context?
        llm_nerd 3y ago
        All apologies for being direct, but you seem to have absolutely no idea what you're talking about. Your defensiveness about easily verified mobile metrics betrays your real intentions here. Among all browser users, Safari accounts for a 20%+ marketshare (again, easily verified. I assume your metrics were either made up or you're just trolling?). Again almost entirely the people with the most money. Your hysterical claim that this is too small to bother with is a howler, but please keep on.
  - Schnitz 3y ago
    Isn’t this the sort of thing that would give Apple an excuse to detect ads and treat them differently? I’d avoid that if I were a big advertiser.
- rollcat 3y ago
  https://xkcd.com/1053/ https://xkcd.com/1053/
brookst 3y ago
+1 to Vivid. Being able to work outdoors with a perfectly readable laptop has been life-changing.
- asvitkine 3y ago
  Does it work on a laptop or so you mean iPad?
  - dmd 3y ago
    Works on my macbook.
  - agloe_dreams 3y ago
    Mini LED Laptops like the 14 inch Macbook Pro. Peak brightness is over 1000 nits but it is locked out by default except for HDR content.
- verse 3y ago
  Doesn't that kill your battery though?
  - 130e13a 3y ago
    wouldn't it, in the long run, also lead to increased potential for screen damage?
    - epcoa 3y ago
      Short answer, probably not damage but it will shorten lifetime, possibly not meaningfully. It’s still running within spec. It will ever so slightly increase the risk of premature failure as running anything closer to its limits tends to do. White LEDs dim and color shift gradually as they age so it will cause it to dim/shift faster. On a good display this is still 10s of thousands of hours of operation which is many years.
taknil 3y ago
I found out just a few days ago our company tries to be "super bright" in its banner ads with .img_ad:hover { -webkit-filter: brightness(120%);}
- mastax 3y ago
  Great. Another feature that gets ruined by advertisers before it even gets used in earnest.
  - artificial 3y ago
    [flagged]
    - Operyl 3y ago
      [flagged]
      - 111111IIIIIII 3y ago
        [flagged]
    - prpl 3y ago
      pun intended?
- bee_rider 3y ago
  “It’s 20% brighter, isn’t it?”
  - nyreed 3y ago
    But why not just make 100% brighter and make 100% be the top number and make that a little brighter?
    - aendruk 3y ago
      Backwards compatibility
e40 3y ago
> On macOS you can use apps like BetterDisplay, Vivid or BetterTouchTool to enable that HDR mode for the whole display I have BTT and can't figure this out. Can you say how? Thanks.
- jaimehrubiks 3y ago
  I cannot find it either. I'll wait a bit if he replies, else I'll download one of the others but I love BTT because it bundles most of the things I know in a single app. I see the potential of this for working outside, specially now that summer is coming :)
- anamexis 3y ago
  It's called "Toggle super brightness for current display," according to the changelog (3.756): https://updates.folivora.ai/bettertouchtool_release_notes.html https://updates.folivora.ai/bettertouchtool_release_notes.ht...
- fifafu 3y ago
  Search the actions for „super brightness“. However I did not spend too much time implementing this and this feature actually only uses public API in BTT. BetterDisplay (I’m not involved in that despite the name) is my favorite app to do this (and much more), but Lunar also seems great. I think they work on a lower level - BTT basically just creates a HDR enabled transparent window which fills the entire display(s), thereby activating the super brightness everywhere on the screen
n3storm 3y ago
This can become an accesibility nightmare :_/
alin23 3y ago
Lunar developer here, I also use this trick to showcase Lunar's XDR Brightness: https://lunar.fyi/#xdr https://lunar.fyi/#xdr (which by the way, was the first app to get this feature before Vivid took over with clever Twitter marketing) Some people will worry about battery and display longevity in the comments so I'll also leave some notes I wrote on this: https://lunar.fyi/faq#xdr-safe https://lunar.fyi/faq#xdr-safe TLDR: yes, battery and LED lifetime will take a hit. It's a normal consequence of driving the LEDs to a higher voltage which uses more battery power and creates more LED heat. macOS has an ABL (automatic brightness limiter) internally that will forcefully limit the voltage based on the amount of white pixels on the screen, and based on the generated heat. That ABL works at a lower level and cannot be bypassed by apps like Lunar or Vivid. Also for the people wondering about BTT, look for the "Toggle super brightness" action.
- jamwil 3y ago
  I love your app. Thanks for making it.
mort96 3y ago
What I don't get about Apple is, why aren't things like that available out of the box? Why do I need a third party tool to be able to increase my display brightness?
- wwalexander 3y ago
  For the same reason your car has a rev limiter.
- musicale 3y ago
  Battery life – a core feature and differentiator for Apple devices which is also highlighted in their marketing. If they unlocked it then the devices wouldn't meet their advertised battery life, and Apple could be subject to heavy penalties from the FTC. Also one of the purported advantages of Apple Silicon would be obscured. The CPU is also underclocked for absolute power savings, lower heat dissipation, and better compute per watt efficiency. Headphone and speaker volume are also limited below what is possible in order to prevent hearing damage and speaker damage.
  - mort96 3y ago
    Honestly, that's pure bullshit. For my machine, Apple advertises 12 hours of web browsing. They document (with a footnote) that those 12 hours were measured with the brightness set to medium (8 steps). With the current available display options, you can set your display brightness to a value which makes it impossible to reach the advertised battery life, and the FTC obviously doesn't come after Apple for that. Why the hell would the FTC start coming after Apple if you could get even less battery time by cranking up the brightness even more? I don't know what you mean by the CPU being "underclocked", these machines don't have Intel CPUs with a base clock you can compare against. But the MacBook Pro machines are certainly capable of draining their batteries very quickly if you try, and they get quite hot in the process. Because having a whole lot of CPU and GPU compute is the very point of the MacBook Pro line. The battery life while spinning all GPU and CPU cores at 100% is certainly not a core differentiator which is highlighted in their marketing.

by fifafu 3y ago

jannes 3y ago

I think many people learned this today. "Known to you" might not be the same as "known to everybody else" :)

fifafu 3y ago
Yep! It's just me wondering why the advertising industry hasn't picked up on this, given that they are usually fast to exploit any possible browser feature/quirk to push their advertisements.
- jannes 3y ago
  Probably Safari users aren't their top priority right now (after all the anti-tracking features that Apple added).
  - fifafu 3y ago
    I'd assume iOS is still one the most important markets for advertisers
    - 411111111111111 3y ago
      That'd heavily depend on the target audience, safari's market share is tiny if it's global. It should be pretty high if the target audience is US only and mainly the higher income brackets, however.
      - alwillis 3y ago
        2+ billion devices is not nothing.
        411111111111111 3y ago
        Nobody said it's numerically few devices. It's just a question of percentages, do you really want to implement something that increases the brightness of your advertisement on 2-5% of your global impressions? Entirely different story if your advertisement is a high margin product sold on the american market, especially if it's appealing to teenagers/young adults. That'd probably be over 50% of impressions, though that's just me guessing the number.
        llm_nerd 3y ago
        In the US (and many other countries) the iPhone dominates every demographic except I guess the very poor? The whole "teenagers" thing has never been true. Grandma has an iPhone. However worldwide Safari accounts for over 30%+ of mobile device impressions. That is an absolutely enormous market. It tends to be the market with the most cash in almost all markets (I'm not trying to be a booster or start some mobile platform war, and yes Samsung devices are super expensive as well, but demographically you can go to almost any country -- Japan, Russia, India, Brazil, just about everywhere, and the top n% are dominated by iPhones). If advertisers aren't exploiting it it's either ignorance, or more likely that the dominant ad networks know it will get the ads flagged as abusive and Apple will drop the hammer.
        411111111111111 3y ago
        The discussion was about global ad impressions, which include desktop use and exclude devices with working adblockers. Why are you suddenly quoting exaggerated mobile phone market share numbers in such a context?
        llm_nerd 3y ago
        All apologies for being direct, but you seem to have absolutely no idea what you're talking about. Your defensiveness about easily verified mobile metrics betrays your real intentions here. Among all browser users, Safari accounts for a 20%+ marketshare (again, easily verified. I assume your metrics were either made up or you're just trolling?). Again almost entirely the people with the most money. Your hysterical claim that this is too small to bother with is a howler, but please keep on.
- Schnitz 3y ago
  Isn’t this the sort of thing that would give Apple an excuse to detect ads and treat them differently? I’d avoid that if I were a big advertiser.
rollcat 3y ago
https://xkcd.com/1053/ https://xkcd.com/1053/

brookst 3y ago

+1 to Vivid. Being able to work outdoors with a perfectly readable laptop has been life-changing.

asvitkine 3y ago
Does it work on a laptop or so you mean iPad?
- dmd 3y ago
  Works on my macbook.
- agloe_dreams 3y ago
  Mini LED Laptops like the 14 inch Macbook Pro. Peak brightness is over 1000 nits but it is locked out by default except for HDR content.
verse 3y ago
Doesn't that kill your battery though?
- 130e13a 3y ago
  wouldn't it, in the long run, also lead to increased potential for screen damage?
  - epcoa 3y ago
    Short answer, probably not damage but it will shorten lifetime, possibly not meaningfully. It’s still running within spec. It will ever so slightly increase the risk of premature failure as running anything closer to its limits tends to do. White LEDs dim and color shift gradually as they age so it will cause it to dim/shift faster. On a good display this is still 10s of thousands of hours of operation which is many years.

taknil 3y ago

I found out just a few days ago our company tries to be "super bright" in its banner ads with .img_ad:hover { -webkit-filter: brightness(120%);}

mastax 3y ago
Great. Another feature that gets ruined by advertisers before it even gets used in earnest.
- artificial 3y ago
  [flagged]
  - Operyl 3y ago
    [flagged]
    - 111111IIIIIII 3y ago
      [flagged]
  - prpl 3y ago
    pun intended?
bee_rider 3y ago
“It’s 20% brighter, isn’t it?”
- nyreed 3y ago
  But why not just make 100% brighter and make 100% be the top number and make that a little brighter?
  - aendruk 3y ago
    Backwards compatibility

e40 3y ago

> On macOS you can use apps like BetterDisplay, Vivid or BetterTouchTool to enable that HDR mode for the whole display I have BTT and can't figure this out. Can you say how? Thanks.

jaimehrubiks 3y ago
I cannot find it either. I'll wait a bit if he replies, else I'll download one of the others but I love BTT because it bundles most of the things I know in a single app. I see the potential of this for working outside, specially now that summer is coming :)
anamexis 3y ago
It's called "Toggle super brightness for current display," according to the changelog (3.756): https://updates.folivora.ai/bettertouchtool_release_notes.html https://updates.folivora.ai/bettertouchtool_release_notes.ht...
fifafu 3y ago
Search the actions for „super brightness“. However I did not spend too much time implementing this and this feature actually only uses public API in BTT. BetterDisplay (I’m not involved in that despite the name) is my favorite app to do this (and much more), but Lunar also seems great. I think they work on a lower level - BTT basically just creates a HDR enabled transparent window which fills the entire display(s), thereby activating the super brightness everywhere on the screen

n3storm 3y ago

This can become an accesibility nightmare :_/

alin23 3y ago

Lunar developer here, I also use this trick to showcase Lunar's XDR Brightness: https://lunar.fyi/#xdr https://lunar.fyi/#xdr (which by the way, was the first app to get this feature before Vivid took over with clever Twitter marketing) Some people will worry about battery and display longevity in the comments so I'll also leave some notes I wrote on this: https://lunar.fyi/faq#xdr-safe https://lunar.fyi/faq#xdr-safe TLDR: yes, battery and LED lifetime will take a hit. It's a normal consequence of driving the LEDs to a higher voltage which uses more battery power and creates more LED heat. macOS has an ABL (automatic brightness limiter) internally that will forcefully limit the voltage based on the amount of white pixels on the screen, and based on the generated heat. That ABL works at a lower level and cannot be bypassed by apps like Lunar or Vivid. Also for the people wondering about BTT, look for the "Toggle super brightness" action.

jamwil 3y ago
I love your app. Thanks for making it.

mort96 3y ago

What I don't get about Apple is, why aren't things like that available out of the box? Why do I need a third party tool to be able to increase my display brightness?

wwalexander 3y ago
For the same reason your car has a rev limiter.
musicale 3y ago
Battery life – a core feature and differentiator for Apple devices which is also highlighted in their marketing. If they unlocked it then the devices wouldn't meet their advertised battery life, and Apple could be subject to heavy penalties from the FTC. Also one of the purported advantages of Apple Silicon would be obscured. The CPU is also underclocked for absolute power savings, lower heat dissipation, and better compute per watt efficiency. Headphone and speaker volume are also limited below what is possible in order to prevent hearing damage and speaker damage.
- mort96 3y ago
  Honestly, that's pure bullshit. For my machine, Apple advertises 12 hours of web browsing. They document (with a footnote) that those 12 hours were measured with the brightness set to medium (8 steps). With the current available display options, you can set your display brightness to a value which makes it impossible to reach the advertised battery life, and the FTC obviously doesn't come after Apple for that. Why the hell would the FTC start coming after Apple if you could get even less battery time by cranking up the brightness even more? I don't know what you mean by the CPU being "underclocked", these machines don't have Intel CPUs with a base clock you can compare against. But the MacBook Pro machines are certainly capable of draining their batteries very quickly if you try, and they get quite hot in the process. Because having a whole lot of CPU and GPU compute is the very point of the MacBook Pro line. The battery life while spinning all GPU and CPU cores at 100% is certainly not a core differentiator which is highlighted in their marketing.