3 ms·
Marketing for this particular product is irrelevant. Only cost matters. If it becomes cheap to mass produce, governments around the World will slowly start legi
by mike-cardwell 15y ago
Marketing for this particular product is irrelevant. Only cost matters. If it becomes cheap to mass produce, governments around the World will slowly start legislating [1] to either make meat from animals illegal to produce, or prohibitively expensive (through taxes) for the majority of people to buy. Meat from animals would become a luxury item.
If it's cheap and it tastes nice, most people wont care where it came from.
[1] Given the state of politics in the US, it would probably be incredibly difficult for such legislation to come into existence there. I suspect Europe would lead.
- jerf 15y agoLong term, I agree, but the short and medium term can be heavily affected by marketing, and that can still add up to a lot of money/animals/pollution/etc. before the cost advantage wins out.
- onemoreact 15y agoYou don't need to raise taxes to kill the cattle industry just remove the gigantic subsidies and force it to compete with something that costs 1/3 as much.