One reason RescueTime looks really cool because it's passive. It seems passive products (Last.FM, targeted ads, RescueTime, etc) instead of active products (Ev

One reason RescueTime looks really cool because it's passive. It seems passive products (Last.FM, targeted ads, RescueTime, etc) instead of active products (Every application that only performs its functions only when you interact with it) could become pretty big. Targeted advertisement is a huge success story.