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Yes. And just like you’re implying, it has nothing to do with the beer quality itself (which might even be better now that they’re owned by Sapporo [1]) but som
by jt2190 3y ago
Yes. And just like you’re implying, it has nothing to do with the beer quality itself (which might even be better now that they’re owned by Sapporo [1]) but some other criteria like “being cool”.
[1] Note that I said “might be better [quality]…” Without knowing the details of how Anchor beer is made specifically, corporate ownership can bring more resources and remove barriers, enabling “more, better” or it can exploit a trusted brand by using it to sell a lower quality product until consumers catch on. My bet would be that Sapporo is doing the former.