i think this is a valid point regarding monetizing vehicles. data can be used to profile usage, and personalise ads, according to location, usage, and seated oc

i think this is a valid point regarding monetizing vehicles. data can be used to profile usage, and personalise ads, according to location, usage, and seated occupants. an insurance contract could work with highly granular , per-risk billing based on usage data, maybe even pushing a change in performance if your driving is too risky for too long.