Honestly - having owned 2 of them, I think that process has already been happening for the last few years. I think the name may be sold off, since it's well kn

Honestly - having owned 2 of them, I think that process has already been happening for the last few years. I think the name may be sold off, since it's well known - but there are already hundreds of non-instantpot electric pressure cookers. It's going to be a really tight commodity market. Basically - go search amazon for "Electric pressure cooker" and you get a LOT of valid hits. Ex: Brands already relatively well known, like - Cuisinart - Ninja - Emeril - Yeti - Masterchef You also get all the normal "Fake brands" that chinese resellers set up on amazon.