3 ms·
> There are quite a few niche YT channels in the 25k -> 100k range who are getting by, but most of them only make any money from sponsorships and product placem
by saaaaaam 3y ago
> There are quite a few niche YT channels in the 25k -> 100k range who are getting by, but most of them only make any money from sponsorships and product placements.
Isn’t this a pretty good definition of the long tail though? They are able to sustain making content for a niche audience, driven by access to a platform that enables distribution that will allow them to reach that audience who would not otherwise be able to find the content at a scale that would make sponsors interested.