Moving companies, locksmiths, plumbers, tow trucks. These businesses all have certain things in common: 1) They work in business sectors which you usually only

Moving companies, locksmiths, plumbers, tow trucks. These businesses all have certain things in common: 1) They work in business sectors which you usually only need rarely, so there's no need to build customer loyalty. 2) But when you do need help from one of these businesses, you need it now. There's little room for a customer to negotiate or shop around. 3) As a result, online advertisements and reviews for these businesses are an utter cesspool. There are very few honest reviews, and it's common for "local" business listings to actually connect you with brokers.