I think the question is what are the tangible benefits people would actually pay for? Social media companies have the incentive to figure out how to make more

I think the question is what are the tangible benefits people would actually pay for? Social media companies have the incentive to figure out how to make more money from their product. I think the fact that none of them have really proposed any pro-tier that is adopted by a majority of users shows that most people aren't really willing to pay for anything they provide.