No, I truly believe it's the client. The phone app. The desktop app. It's the lynchpin that makes all this stuff a breeze. I don't have to tell it anything. Put

No, I truly believe it's the client. The phone app. The desktop app. It's the lynchpin that makes all this stuff a breeze. I don't have to tell it anything. Put photos in the photos folder and they become a photo gallery. Share a folder and it's just shared. And I can invite as many people as I want. Or kick them out. Or remove myself from a folder someone shared with ME. Or shut down the whole folder if I own it. Put something in Public and right click for a link. Immediate, no questions asked, effortless workflow. If I had to change anything I was already doing to use Dropbox, I wouldn't have even given it a first thought, let alone a second thought, least of all my $10. And in your example it is the "client" that makes it so easy for the "customer" to get them to share files with you.