> and over $100m of revenue on beast burger orders sometime last year. Gross revenue is almost meaningless. Restaurants are known to have very low margins, so

> and over $100m of revenue on beast burger orders sometime last year. Gross revenue is almost meaningless. Restaurants are known to have very low margins, so how much of that money was paid to the local restaurant, to the delivery service, _in taxes_? Even once it reaches Mr Beast's company, the company has to pay for a lot of things before it ever reaches him. I'm sure he's doing well, but he didn't personally pull in $54M in 2021; it's actively counter productive to discuss gross revenue without also discussing expenses, because it conflates "Mr Beast" the business with "Mr Beast" the nom de plume of an individual and likely misleads folks on how much money the individual actually earned.