4 ms·

While I do not agree with the trend, especially how it's currently going, I think this is how Reddit leadership (and many other C-level/PM people of other brand

While I do not agree with the trend, especially how it's currently going, I think this is how Reddit leadership (and many other C-level/PM people of other brands like YouTube) view it: the site isn't a place to choose what to see, it's a consume consume consume kind of thing. Similar to YouTube removing granularity levels for filtering videos on channels, it's not a content library. It's not even a video rental store. It's a movie theater. Sit down, watch what's on today, move on.

bastawhiz 3y ago
That's not the attractive part of TikTok-style feeds for business leadership: it requires you to engage with exactly one thing at a time. And you don't decide what that one thing is, and they can make it an ad. It's not a movie theater, it's a TV station. As long as the thing you're looking at is compelling enough to stay after they slap you in the face with an advertisement every few seconds (every 8-30 seconds, on my Instagram reels feed right now), you'll just keep doing it. As long as the commercials aren't too long or obnoxious, you won't change the station.
- bollos 3y ago
  I'm always surprised by the sheer amount of ads on Instagram. TikTok barely shows me any ads, even through prolonged periods of me using the app. Using Instagram is pain with the constant amount of identical ads being shoved down the pipeline.
  - nosianu 3y ago
    This would make me suspicious, and my first assumption would be that the ads are hidden as fake content. On reddit it's quite obvious, when there's yet another /r/funny post about some (for example) "funny" Coke bottle thing or some other brand. Lots of those kinds of posts, actually. Also a lot of quite obvious fake engagement-encouraging posts, such as the many question reddits with thread-creating questions (/r/AskReddit comes to mind, a large subreddit also shown on the frontpage when I'm not logged in) that even look and sound like they were planned and designed (and they all have a similar vibe, as if coming from the same source). Modern ads are not the obvious type that are marked as such. It's more like product placement and a bunch of other less obvious methods.
    - willis936 3y ago
      Lawsuits are not as scary as they should be.
    - mynameisvlad 3y ago
      Those are two wildly different things. I’m almost positive that Instagram also has those sort of embedded promotions/ads, which are generally done outside of the official platform. But they also have a metric shitton of actual ads, within their own platform, that they queued up.
    - bollos 3y ago
      They're either hidden extremely well, I'm oblivious to them or they're not there as much I'd say. Most of the things I get on TikTok are, I would argue, genuine content that someone made because they wanted to or is following along a trend that is ongoing. I don't get a lot of people showing off a product, and often when they do it's for stuff I'm interested in and I'm already following them for. Perhaps its a matter of diversity. Instagram feels very monotone in its ads: bottom barrel mobile games or brands trying to sell me their garbage I don't need nor would be interested in. TikTok on the other hand feels less monotonous in what I get shown.

bastawhiz 3y ago

That's not the attractive part of TikTok-style feeds for business leadership: it requires you to engage with exactly one thing at a time. And you don't decide what that one thing is, and they can make it an ad. It's not a movie theater, it's a TV station. As long as the thing you're looking at is compelling enough to stay after they slap you in the face with an advertisement every few seconds (every 8-30 seconds, on my Instagram reels feed right now), you'll just keep doing it. As long as the commercials aren't too long or obnoxious, you won't change the station.

bollos 3y ago
I'm always surprised by the sheer amount of ads on Instagram. TikTok barely shows me any ads, even through prolonged periods of me using the app. Using Instagram is pain with the constant amount of identical ads being shoved down the pipeline.
- nosianu 3y ago
  This would make me suspicious, and my first assumption would be that the ads are hidden as fake content. On reddit it's quite obvious, when there's yet another /r/funny post about some (for example) "funny" Coke bottle thing or some other brand. Lots of those kinds of posts, actually. Also a lot of quite obvious fake engagement-encouraging posts, such as the many question reddits with thread-creating questions (/r/AskReddit comes to mind, a large subreddit also shown on the frontpage when I'm not logged in) that even look and sound like they were planned and designed (and they all have a similar vibe, as if coming from the same source). Modern ads are not the obvious type that are marked as such. It's more like product placement and a bunch of other less obvious methods.
  - willis936 3y ago
    Lawsuits are not as scary as they should be.
  - mynameisvlad 3y ago
    Those are two wildly different things. I’m almost positive that Instagram also has those sort of embedded promotions/ads, which are generally done outside of the official platform. But they also have a metric shitton of actual ads, within their own platform, that they queued up.
  - bollos 3y ago
    They're either hidden extremely well, I'm oblivious to them or they're not there as much I'd say. Most of the things I get on TikTok are, I would argue, genuine content that someone made because they wanted to or is following along a trend that is ongoing. I don't get a lot of people showing off a product, and often when they do it's for stuff I'm interested in and I'm already following them for. Perhaps its a matter of diversity. Instagram feels very monotone in its ads: bottom barrel mobile games or brands trying to sell me their garbage I don't need nor would be interested in. TikTok on the other hand feels less monotonous in what I get shown.