I don't think he was even saying they were paying $20M in server costs. He was saying that if their claim that they're missing out on $20M in potential revenue

I don't think he was even saying they were paying $20M in server costs. He was saying that if their claim that they're missing out on $20M in potential revenue from those users is correct, they should buy the app for $10M and make a 2x return on investment in one year.