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The best case for Google ads on a wearable would be for them to use AR to replace existing ads... look at a billboard, instead of seeing the ad on it, see a dif
by nooneelse 15y ago
The best case for Google ads on a wearable would be for them to use AR to replace existing ads... look at a billboard, instead of seeing the ad on it, see a different one there. Google then effectively gets to "tax" all advertising (the ad campaign buying the billboard now needs to pay Google to let it through), and we don't have any more ads than before, just different ones.
- justincormack 15y agoWhy replace the places where people have thought to place ads when so much of the world is empty of ads and has plenty of space?
- justincormack 15y agoWhy replace the places where people have thought to place ads when so much of the world is empty of ads and has plenty of space?