Companies don't need to pay for mod placement. Mods are given to most active and helpful users, those who are paid to be on Reddit for a living have an advanta

Companies don't need to pay for mod placement. Mods are given to most active and helpful users, those who are paid to be on Reddit for a living have an advantage. Additionally, mods are not needed for influencing the content of a subreddit. Active users are. It's worth saying that commercial moderators are against mod guidelines or TOS.