It's more like saying that Ferrari is going to compete head to head with Toyota next year. Apple are experts in making all sorts of hardware at scale, directly

It's more like saying that Ferrari is going to compete head to head with Toyota next year. Apple are experts in making all sorts of hardware at scale, directly and through partners. Now it's on display that they've always been ahead of Facebook which acquired a much smaller hardware maker and has had its own hardware products which flopped.