I like it! But I imagine we'll see Facebook etc using unique links for everything, without redirects. e.g. Your Facebook page url appears to be facebookdotcom/

I like it! But I imagine we'll see Facebook etc using unique links for everything, without redirects. e.g. Your Facebook page url appears to be facebookdotcom/1234 for me when I click it from the home page, facebookdotcom/5678 when I click it from a thumbnail and facebookdotcom/0987 when someone else clicks it