> It’s getting those people to put them on beyond the initial honeymoon period that’s seemingly the issue And that's a huge issue because it means they're like

> It’s getting those people to put them on beyond the initial honeymoon period that’s seemingly the issue And that's a huge issue because it means they're likely never going to buy a face computer again until the form factor dramatically changes. Which suggests that the primary target audience for the new Apple headset has already left the market. From Meta's perspective, 20 million devices sitting in a closet generating zero future revenue is not a success.