Trading brand goodwill for monetary value is akin to cannibalism. Apple is now a megacorp without vision other than increasing prices, ensuring repairs stay ple

Trading brand goodwill for monetary value is akin to cannibalism. Apple is now a megacorp without vision other than increasing prices, ensuring repairs stay plentiful and expensive, and haphazardly dabbling in categories without really innovating forward. SJ built Apple with ruthless vision. I don't foresee this magic recurring anytime soon except post TC with a leader who deeply appreciates both design and engineering.