I think you missed his point. The leaf is targetting people who would normally spend less than 20k on a car. However the leaf isn't hitting that price point.

I think you missed his point. The leaf is targetting people who would normally spend less than 20k on a car. However the leaf isn't hitting that price point. Tesla targets people who spend more than 50k on a car, and hence aren't too worried about the price point of the Tesla. Rather they want things like performance and luxury.