They didn't. What seems logical doesn't need to be true. Maintaining servers was hard, they decided to not compete on that. They were trying to minimize any ki

They didn't. What seems logical doesn't need to be true. Maintaining servers was hard, they decided to not compete on that. They were trying to minimize any kind of customer support by humans, the number one cost center for any digital company. Lucky for them that the like of Google and Reddit externalized mail and forum services.