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They even describe how to mark up your paywalled stuff to help them differentiate it from cloaking.[1] "This structured data helps Google differentiate paywall
by tyingq 3y ago
They even describe how to mark up your paywalled stuff to help them differentiate it from cloaking.[1]
"This structured data helps Google differentiate paywalled content from the practice of cloaking, which violates spam policies."
Which is just odd to me. Why present a paywalled search result, when the market is so fragmented that the odds the user has a subscription are so small?
[1] https://developers.google.com/search/docs/appearance/structured-data/paywalled-content https://developers.google.com/search/docs/appearance/structu...
- thatguy0900 3y agoFeels like a no win situation for Google. Do you show results that people don't want to pay for, or do you not show any subscription needed results and people accuse you of monopoly behavior only showing sites running adsense.
- tyingq 3y agoMaybe a middle ground with a button for "I don't have a subscription for this site, don't show non-free content from it to me again".
- q87b 3y agoOne should not need to use an account for Google to basically work.
- emaginniss 3y agoChatGPT requires an account to work at all
- hedora 3y agoDDG allows to to set toggles like this without logging in.
- CamperBob2 3y agoI for one am willing to meet them halfway on that. Trouble is, they won't even give me 5% of the obvious options I'd find valuable as a user.
- BarryMilo 3y agohahah, giving the user control! Funny stuff.
- morkalork 3y agoWhich isn't such a foreign concept for them, there's a "no toll roads" option for driving directions on google maps. Why can't search be the same?
- Pxtl 3y agoRight? It doesn't have to fully elide the result even. If the top of the SERP said "3 results hidden because they are paid sites on your non-subscribed list" I would appreciate the info.
- caoilte 3y agoThey used to have an option to permanently block sites from your google results. They quietly dropped it even before they dropped reader.
- account42 3y agoThey had a simple rule that they index what users can see and if you try to cheat your way around that you get ranked down. Sticking to that for everyone would have been an iron clad defense against monopoly accusations. Instead they chose to help certain corporations (or at least corporations with certain business models) present different content to the bot and users.
- chongli 3y ago"This structured data helps Google differentiate paywalled content from the practice of cloaking, which violates spam policies." Which is just nonsense. A paywalled site showing different content to GoogleBot than to ordinary users is cloaking.
- account42 3y agoThere was a time that Google tried to prevent SEO. Now Google hosts and attends SEO conferences.