The issue is so many of these brands are labelling themselves as conservative and are therefore unpalatable to not only those on the left, but to those who lean

The issue is so many of these brands are labelling themselves as conservative and are therefore unpalatable to not only those on the left, but to those who lean towards the center or aren't politically minded. If these companies began being subtle ("normal") about their policies, even if they're more conservative than the YouTubes or Metas of the world, the conservative parallel economy might gain some traction. In addition, I've been under the impression that conservatives just can't do tech - the vast majority of people who create beautiful user experiences and interfaces fall on the left. Perhaps its an empathy thing (not to say conservatives aren't empathetic, but perhaps the left is overly-so). The one exception being, strangely, Truth Social, which I thought had a pretty good UI/UX given the space they occupy.