> As with reality TV, it turns out that's where the money was all along. If it doesn't cost anything to produce then you can create endless hours at zero margin

> As with reality TV, it turns out that's where the money was all along. If it doesn't cost anything to produce then you can create endless hours at zero marginal cost. Why people listen to this stuff I honestly have no idea, but they do. I imagine people listen to that calibre of podcast for similar reasons that people passively listened to the radio in the past: They are lonely, or they enjoy having background noise. Personally, I'm with you. I'd prefer to listen to a truly well done programme or good music -- but to each his own.