> Why do we get such ridiculous statements/ headlines from people that actually run web companies? Because it is literally the definition of link bait, it's a

> Why do we get such ridiculous statements/ headlines from people that actually run web companies? Because it is literally the definition of link bait, it's a title people are always going to click on, and so it's a title that has been used often. If I look to my left in my office, 3m away I see facing me the orange cover of Wired's "The Web is dead." cover, and next to it the 1997 cover of the same magazine that boldy proclaimed "Kiss your browser goodbye" - partly as a reminder not to get carried away with ideas like these, and partly because they make me laugh.