It's just a plug... in the ground.. well, in a curb... Why is this innovative?! I was expecting some kind of automatic system, where you just park near it and

It's just a plug... in the ground.. well, in a curb... Why is this innovative?! I was expecting some kind of automatic system, where you just park near it and it charges automatically... like an indentiation where you stop your rear tires in, and an automatic system takes over and plugs the car in as you leave.