Yeah you have to make it non-personal, as well as deal with the commercial side of it. I've seen a few initiatives, but they all seem to lack the pockets, drive

Yeah you have to make it non-personal, as well as deal with the commercial side of it. I've seen a few initiatives, but they all seem to lack the pockets, drive and ambition of an arrogant Silicon startup. Even though it's annoying at times, it might be what can do the trick in this case.