Thats quite a nice article! Wonder how this could be related to startups (e.g. how to optimally design your website to "hook people")? I am sure a lot of the g

Thats quite a nice article! Wonder how this could be related to startups (e.g. how to optimally design your website to "hook people")? I am sure a lot of the game companies (Zynga, online poker etc) are all over this! Also reminds me a little of this awesome Reddit interview as well (the guy explains how data driven the online game companies are and its quite awesome and scary); http://www.reddit.com/r/IAmA/comments/pc6j9/iama_former_fulltime_zynga_engineer_quit_6_months/ http://www.reddit.com/r/IAmA/comments/pc6j9/iama_former_full... Lastly it also reminds me of this article from a few days ago illustrates what crazy (but profitable) things you can do with data/behaviour/trend analysis (how the Target shops target you advertising); http://www.forbes.com/sites/kashmirhill/2012/02/16/how-target-figured-out-a-teen-girl-was-pregnant-before-her-father-did/ http://www.forbes.com/sites/kashmirhill/2012/02/16/how-targe...