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"Pinterest is one of the fastest growing products ever, and recent estimates (although possibly wildly inaccurate) suggest that the site is already achieving te
by AznHisoka 15y ago
"Pinterest is one of the fastest growing products ever, and recent estimates (although possibly wildly inaccurate) suggest that the site is already achieving tens of millions of dollars in affiliate revenues from its 10 million (and rapidly growing) users"
Anyone who's done any affiliate marketing knows this is wildly inaccurate. Most people are there to browse, a minority click-through to the affiliate link, a smaller minority have an intention to buy the product, and an even smaller minority buy that product on that specific site in that specific cookie timeframe.
Pinterest probably clears a million in affiliate revenue per year. They're not a coupon site. They're not Google Adwords. it's all about user intention. It's just a step above "selling a product to people in bars".
- pbreit 15y agoThe OP repeats the ridiculous notion that Pinterst is making 10s of millions of dollars not once but twice. As you say, the estimates in The Atlantic article are wildly overstated.