The parent doesn't have a smartphone, which immediately puts them in a small minority (depending on their country and age, say 5%). Do companies use smartphones

The parent doesn't have a smartphone, which immediately puts them in a small minority (depending on their country and age, say 5%). Do companies use smartphones to track people? Yes, of course. But rejecting technology and returning to monke is definitely not a mainstream choice, though admittedly not as extreme as literal tinfoil hats. I think you could argue it qualifies for a figurative one, though.