3 ms·
In randome order 1) Positive PR to compensate, e.g for privacy law violation fines (see yesterdays news cycle) 2) Identifying and nurturing the next generatio
by nologic01 3y ago
In randome order
1) Positive PR to compensate, e.g for privacy law violation fines (see yesterdays news cycle)
2) Identifying and nurturing the next generation of hires or acquihires in this very technical area
3) Depriving the competition from alternative business models that might threaten the adtech walled garden they exclusively rely on
4) Collecting ideas about how these models can be improved or used creatively (related to 2)
5) Keeping some key employees happy with intangible rewards (name recognition, career prospects)
When you spend billions on development this type of strategic leakage is just a few marked droplets into a digital ocean