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The Marketer's Attitude
- callmeed 18y agoHere's what I'd want if I were hiring a marketer: ... run them[projects] as the lead ... the best in the world at something ... unimpressed that you are good at following instructions ... enjoy selling ideas to others ... rarely ask for detail or permission ... intellectually restless ... care enough about new ideas To me, he is not describing a marketer. Rather, this sounds like an entrepreneur to me. A founder/co-founder/startup type. It's nice to want this type of person working for you, but (IMO) these type of people usually don't like working for others. That's why they're entrepreneurs. FTR, I haven't read much of Godin, so I'm not familiar with his MO/style.