3 ms·

Given all the scenarios, HipChat chose the right option and will hopefully capitalize on some buzz. Very classy response guys.

• myoder 15y ago
  Yeah, huffing and puffing about this would get them some short-term buzz. This move, in my mind, earns them long-term respect. Move on, and focus on the product—not the logo. Love it.
  • nstott 15y ago
    Agreed, classy response here. I enjoy it more when people that avoid the drama
    • annon 15y ago
      Wouldn't 'avoiding the drama' be not making a post about this at all?
      • dangrossman 15y ago
        What company that maintains a company blog wouldn't make a post when they do something as significant as change their logo? It's their own blog, not a press release.